lohi Kia ora page

Lohi Linen — Ranfurly, Central Otago

Kia ora. Welcome to the middle of nowhere.

Lohi Linen is a slow fashion house in Ranfurly — population 800-ish, sheep uncounted. Every garment is designed and handmade here by one woman: Tania.

Tania of Lohi Linen at work in the Ranfurly workroom

Tania, in the workroom. Maniototo Plain out the window.

Worth the detour.

We’re on the Pigroot, halfway between Dunedin and Queenstown — a destination store in a big warehouse space on Ranfurly’s main street, with The Thirsty Moa wine bar under the same roof. Try the linen on, stay for a glass, carry on over the Maniototo.

If you’re planning a Central roadie, plan it through here.

Matariki Weekend — July 10 & 11

Something’s happening in Ranfurly this Matariki.

Friday night at The Thirsty Moa, Saturday at the Lohi Linen Matariki Fashion Show — with a couple of faces you might recognise from a certain villa. Make a weekend of it.

One maker. One town. No seasons, no sales, no hurry.

Every Lohi piece is cut and sewn by Tania in our Ranfurly studio, and named for the Central Otago landscapes outside the window. Nothing is mass-produced. When a piece sells out, it’s because there’s one pair of hands making them — join the waitlist on any garment and it comes back when it’s ready.

Slow fashion isn’t a tagline here. It’s just the speed we go.

Can’t make the drive?

Shipping is free anywhere in New Zealand (and across the ditch, while we’re at it). If the size isn’t right, we’ll sort it.

The strangest fashion story in the Southern Hemisphere happened here.

In the 1970s, a high country farmer named Eden Hore quietly assembled one of the world’s great couture collections — 276 pieces of high fashion, kept on a sheep station in the Maniototo. Lohi exists in that same unlikely spirit: serious design from an unserious place.

Tania was eight years old when she first stood in that shed. She never forgot it.

Not sure where to start?

Take the 60-second linen quiz and we’ll match you to the pieces — and the landscapes they’re named after.

Don’t take our word for it.

★★★★★  5.0 on Google · 15 reviews

“What a nice place to stop by when you’re on a roadie! The atmosphere is so welcoming and love the concept of it!”

— Adrianna L., Google review

“Stunning selection of sustainable clothes and jewellery, great team running the place … you need to stop here!”

— Laurel M., Google review

“Truly an amazing shop. Huge variety of local items and good quality clothing.”

— Mica G., Google review

The Slow Post

One letter a month from Ranfurly. The making, the landscape, the Eden Hore project, first look at new pieces. No noise.

Kia ora.

You’re only a drive away — we’re halfway between Dunedin and Queenstown, and the kettle’s always on at the Moa. Come and feel the linen for yourself.

— Tania, Lohi Linen